

23 February 2026
Japanese delegations bring a wave of economic and cultural opportunity to Whanganui
International Education


Whanganui is one of New Zealand’s most diverse economies, combining a productive heartland with an ambitious, outward-looking city.
Our sectors span food, fibre, and beverage, advanced manufacturing, and a thriving creative economy. While these may be different sides of the same coin, they are united by a shared way of thinking.
Design thinking underpins how business is done in Whanganui - enabling cross-sector collaboration, practical problem-solving, and faster pathways from insight to execution. This unified mindset gives our district agility and builds long-term, sustainable growth.








One of Whanganui’s defining economic strengths and a key driver of the district’s export economy. Combining deep engineering capability with practical innovation, enabling businesses to design, manufacture, and deliver high-value products to national and international markets.
2,673
Local manufacturing filled jobs
$261.2m
Annual contribution to GDP




Design Tech is Whanganui's newest sector, coined to reflect the way of thinking the district's growing tech sector is adopting. As New Zealand’s only UNESCO City of Design, this is about applying design thinking frameworks and human-centred methodologies to the development and deployment of technology.
1 in 20
1 in 20 jobs in Whanganui is now a digital, technical, or high-value professional role
1,000+
1000+ specialists contribute ~$149 million in high-value services each year



Whanganui offers a compelling proposition for overseas education experiences - with five high-quality secondary schools, tertiary offerings, a safe and compact city layout, and an authentic Kiwi environment where English language skills can be developed.
$4.7m
2025 international education contributed over $4.7 million to the local economy
129
Equivalent fulltime students across 6 Whanganui educational institutions


Tourism is a vital part of Whanganui’s economy, contributing $64.7 million annually and supporting a broad network of businesses across the district.
$64.7m
The total GDP contribution from tourism in 2024
$191.8m
Total 2025 visitor spend in Whanganui - an increase of 4.8% on the previous year - while visitor spending across New Zealand remained flat.


Whanganui’s screen industry is a growing sector, fuelled by the passion and experience of local talent. With just a two-hour drive to the world’s best studios in Wellington, a broad range of experienced crew call the region home.
$3.5b
The screen sector contributes to the New Zealand economy
24,000
24,000 people directly employed by the screen sector


23 February 2026
International Education


22 February 2026


15 January 2026
Food, Fibre & Beverage